Many of us say we have tech stacks, but instead, we have become consumed by them. We have moved away from a focus on the human elements of marketing – the strategy, the content, and the creative elements – to instead tend to the machines: the tools, the platforms, the software, the widgets. But relying on too much technology can be inefficient, expensive, and introduce immense organizational risk.
In this whitepaper, we'll discuss:
Download the whitepaper now to learn how to avoid the common mistakes today’s marketing leaders make when it comes to technology.